THE HOMME PRE-COLLECTION LINE includes shampoo, body wash, hand soap and two types of hair styling waxes with a signature scent of tea flowers and birch tree, a nod to the founders’ Nordic heritage and is currently available exclusively in select stores. Homme are also set to introduce a travel kit, skin care, concealer and eyeliner.
The formulations were developed and made in Sweden, with natural ingredients and meticulous attention to detail. All products are sulfate and paraben free, and vegetarian. The shampoo is infused with B-vitamins and hops, the body wash with active charcoal, and the styling wax includes strengthening properties such as carotene.
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